How Do You Ensure the Website Is Set for SEO?

At Binge Island, we build every website with search engine optimisation (SEO) best practices to help improve its visibility on Google and other search engines. While we don’t offer full-scale SEO services as part of our standard packages, we ensure that your site is structured for success from day one.

SEO-Friendly Website Structure

A well-structured website is crucial for search engines to crawl and index your pages efficiently. We ensure:

  • Clean and organised URLs that are easy to read
  • Logical navigation and internal linking to help users and search engines find content
  • Fast-loading pages to improve user experience and ranking potential

Mobile-Friendliness & Responsiveness

Google prioritises mobile-friendly websites. We design your site using responsive web design, ensuring it adapts perfectly to all devices, including desktops, tablets, and smartphones.

On-Page SEO Optimisation

We apply key on-page SEO elements to help search engines understand your content, including:

  • Proper heading structure (H1, H2, H3, etc.) for content clarity
  • SEO-friendly title tags and meta descriptions for every page
  • Image optimisation (compressed file sizes and descriptive alt text)
  • Schema markup (where applicable) to enhance search engine results

Speed Optimisation

Fast websites rank higher and keep users engaged. We optimise your site for speed by:

  • Compressing images and media files to reduce load times
  • Minimising unnecessary code for better performance
  • Enabling caching to improve repeat visitor load times

Secure & HTTPS-Enabled

Google prioritises secure websites, so we:

  • Install an SSL certificate to ensure your website runs on HTTPS
  • Implement security measures to protect against vulnerabilities

Basic Keyword Placement

If you provide content, we ensure that it is structured correctly with basic keyword placement in:

  • Page titles and headers
  • Meta descriptions
  • Image alt text and file names

For more advanced keyword research and ongoing SEO strategies, we recommend working with an SEO specialist.

Sitemap Submission & Indexing

To help search engines find your site quickly, we:

  • Generate and submit an XML sitemap
  • Ensure a robots.txt file is set up correctly
  • Verify the site with Google Search Console (if login details are provided)

SEO-Friendly Content Formatting

We ensure content readability by:

  • Using short paragraphs and bullet points for easy scanning
  • Formatting with clear headings for structured content
  • Ensuring images and videos are properly optimised

Need Ongoing SEO Services?

While we lay the foundation for SEO success, ranking well on Google requires ongoing content updates, backlink building, and advanced SEO strategies. If you need long-term SEO services, we recommend working with an SEO expert.

For any questions about your website’s SEO setup, reach out via our contact form.

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